Ninug for animals

They can’t tell you. So measure.

Every wellness wearable for people competes with the person simply knowing how they feel. For animals, that competitor doesn’t exist — everything the device says is information nobody had.

A goat on a hillside wearing a Ninug head band and collar sensor

Three programmes

Different animals, different questions, different products.

A dog owner, a competition yard and a dairy farm are not one market. The sensing overlaps; almost nothing else does.

A dog wearing a Ninug head band and collar

Dogs & cats

Seizure logs, cognitive change in senior animals, anxiety you can finally quantify

 A horse wearing a Ninug sensor in an ear bonnet

Horses

REM sleep deprivation, travel and competition load, recovery on box rest

 A dairy cow wearing a Ninug halter sensor

Farm animals

Early illness, heat and transport stress, welfare you can evidence

The hardware

One platform, straps to fit whoever is wearing it.

The same sensing pod, in a collar, a halter strap or a bonnet insert — sized from a cat to a cow, and fastening the way that species’ equipment already fastens.

The Ninug range: adult and smaller human bands alongside three animal straps
Two human sizes and three animal straps, all running the same pod.

Why this works

The strongest position a sensor can be in.

  • ◆Nobody can ask the patientEvery reading is information that did not otherwise exist — not a confirmation of something already felt
  • ◆The device goes where equipment already goesA collar, a halter, a fly bonnet. No adaptation period, nothing new to accept
  • ◆Most of the value needs no brain sensing at allRest, posture, activity and heart rate answer the biggest questions in every species
  • ◆The professionals are the channelVets, yards and farms are the credibility layer, the distribution and the source of good data

Being straight about it

Brain signals from a furry head are hard. We’re not pretending otherwise.

Reading EEG through fur is substantially harder than through human skin. Coat gets in the way of contact, the large jaw muscles that cover much of an animal’s skull produce electrical activity far bigger than anything from the brain underneath, and animals move unpredictably. Veterinary clinics often use needle electrodes under the skin for exactly these reasons.

So we’re sequencing it honestly. The first animal products use motion, heart rate, temperature and sound — which already answer the highest-value questions in every species we work with. Brain sensing arrives as an upgrade, when it’s genuinely ready, not as a launch promise.

If a company tells you it has solved non-invasive EEG for animals, ask to see the raw traces.

Clinics, yards and farms.

Veterinary practices, equine facilities and livestock operations who want to test early and shape what gets built.

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